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Community = Everything

We take pride in sponsoring many related running events, charitable foundations and athletic associations.

The Beginning...


Rob Reid, founder of Frontrunners Victoria, had a large role in inspiring and creating the running community in Victoria, BC. He also inspired two university students in Norm Thibault and Stefan Jakobsen. Through their work at Frontrunners Victoria, Rob gave Stefan and Norm the tools necessary to bring their passion to Nanaimo in 1999.

Building Our Community


Norm and Stefan have been dedicated to fostering relationships and helping lead a community that meets our mission of inspiring its people to feel physically and emotionally empowered. In a small way we hope this is in part what has lead Nanaimo in becoming an amazing city to run, ride and generally be active in.

Our Evolution


From our opening days to today Frontrunners has seen lots of change. Families, kids, and changes in the community. One of those changes has been our relocation to a new building on Bowen Rd and the opening of New Balance Nanaimo adjacent to Frontrunners. One thing that has not changed is our commitment to the community, our staff and to serving you.

Meet Our Staff